Market Research

I did a questionnaire as part of my 'Market Research' and put the results into charts.


This pie chart shows the ages that took the questionnaire.

Blue: shows the most number of people aged 13-18.
Red & Green: shows the number the same amount of people from different age groups aged 19-25 and 45+ taking the questionnaire.


This chart show the number of male and females that took the questionnaire. There being more females then males.

This chart shows that the most people who filled in the questionnaire are in Junior High or High School (in Red), followed by people in College (in Blue), then the least amount being unemployed/non-student (in Green)

This chart show which ones have answered with the same answers when asked 'What do you think about this poster?', 2 answered with 'I like it, it's mysterious' and 2 with 'I like or rather wicked but needs more detail', where the rest all answered with 'I like the less is more' 'Dull and boring' or 'It's intriguing'

This chart shows that when asked 'What stands out  about this to you?' 6 answered with the red writing on the black background, where the reminding 1 person answered with 'It's rather spooky'

This chart shows more people answering 'Yes' when asked 'From first impressions, would you watch this film?', whereas less have said 'possibly'.

This chart shows that a great deal of the people who took the questionnaire, answered 'Yes' to the question 'From first impression, do you think this is would be your type of film?'

This pie chart shows that each one had their opinion, when asked 'From looking at the poster what type of genre do you think it would be?' each one said 'Horror/Thriller' 'Horror/Supernatural' 'Horror/Romance' 'Thriller' 'Horror' 'Romance' and 'Action'